Senin, 31 Juli 2017

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PDF Download Membrane Structural Biology: With Biochemical and Biophysical FoundationsBy Mary Luckey

PDF Download Membrane Structural Biology: With Biochemical and Biophysical FoundationsBy Mary Luckey

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Membrane Structural Biology: With Biochemical and Biophysical FoundationsBy Mary Luckey

Membrane Structural Biology: With Biochemical and Biophysical FoundationsBy Mary Luckey


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Membrane Structural Biology: With Biochemical and Biophysical FoundationsBy Mary Luckey

Membrane Structural Biology brings together a physicochemical analysis of the membrane with the latest structural biology on membrane lipids and proteins to offer an exciting portrayal of biomembranes. Written with remarkable clarity, this text appears at a time when membranes have moved back into the scientific spotlight and will provide a unique foundation for advanced students and working scientists. The structure, function, and biogenesis of membrane lipids and proteins are examined, bioinformatics and computational approaches to membrane components are introduced, and the high-resolution structures that are giving new insights into the vital roles membranes play are discussed. The many correlations between membrane research and human health are discussed and key themes for future work in this area are identified. Membrane structural biology is poised to answer many basic and applied questions and this cutting-edge text will provide a solid grounding for all those working in this field.

  • Sales Rank: #1971537 in eBooks
  • Published on: 2008-03-17
  • Released on: 2008-03-17
  • Format: Kindle eBook

Review
"In summary, the author has done a remarkable job collecting information and synthesizing it into a readable, thorough, and most timely book for academic curricula."
D.A. Rintoul, Choice

"Full of well-chosen colour figures, beautifully reproduced, making full use of the range of high-resolution structures now available for membrane proteins...What is unique about this book is its concentration on structure and on how structure helps to explain function. There is also more explanation of the physical chemical background to membranes and lipid bilayers than is found in other, more general textbooks."
Anthony Lee, University of Southampton, Microbiology Today

"This sophisticated new text presents biological, chemical and physical perspectives at an advanced level while being a pleasure to read. It is very up-to-date, with an organization that is novel but logical."
Professor Stanley Parsons, University of California Santa Barbara

"In this book, Mary Luckey did a remarkable job of synthesizing an incredible amount of up-to-date information. The book will be extremely useful to research scientists, graduate students, and even undergraduates interested in understanding how biological membranes function."
Professor Hiroshi Nikaido, U. C. Berkeley

"Luckey has, courageously (I should say, heroically), decided to write a single-author book, integrating the results of biological, biochemical and biophysical methods into a treatise of some 300 pages. The result is a well-balanced overview of the structures and the various biological activities of membranes which a multi-author book cannot provide. The subjects are clearly structured, the figures informative and vivid."
Professor J. P. Rosenbusch, Biozentrum, University of Basel

"...a well-balanced, thorough, and up-to-date treatment of membrane proteins and their bilayer environment. This is a badly needed contribution that encompasses most of the many breakthroughs that have taken place over the past 15 years in membrane protein structural, computational, and cell biology."
Professor Chuck Sanders, Vanderbilt University

"The volume impressively combines lucid summaries of basic principals and concise explanations of many recent developments in our understanding of membranes. Important background about concepts or techniques is effectively presented in "boxes" that supplement the main text. The text is enriched by descriptions of the history of key concepts or advances. The burgeoning amount of structural information about membrane components, particularly three-dimensional structures of membrane proteins, is effectively incorporated into every aspect of this volume."
Gerald L. Hazelbauer, Professor and Chair, Department of Biochemistry, University of Missouri

"Unlike texts on the subject that have appeared in the interim that are multi-authored or highly specialized, Mary Luckey's new text achieves breadth without sacrificing depth, is coherent, current, comprehensive, and highly readable for graduate students. The text includes a wealth of adeptly communicated information that will expedite both the teaching and learning aspects of a course on Biomembranes."
Professor Rosemary Cornell, Simon Fraser University, British Columbia

"The volume should be on the shelf of any scientist whose research involves or might involve biological membranes. It will be a true resource in teaching basic biochemistry and an appropriate text for advanced, membrane-specific courses. For those of us who work with membranes, the book will be a well-thumbed source of information and one often loaned to students, postdocs or fellow faculty member wanting concise information about almost any aspect of membrane biology."
Linda L. Randall, Wurdack Professor of Biochemical Sciences, University of Missouri

"There has been a need, for some time, for a book, suitable for teaching this topic to final-year undergraduates and postgraduate students and most teachers of this cohort have had to look to reviews and original papers for teaching material. Mary Luckey's book changes all that. This book provides a history of the development of the field of biological membranes, but more importantly provides details of the major advances in the last decade that have provided insights into the functioning of membrane proteins; and it does so in an impressive and engaging style. This is a book for anyone interested or engaged in biomembrane research. It serves as a reference text, but also as a showcase to reveal the strides that have been made in this field over the past decade or so."
Molecular Membrane Biology

"A textbook ... has to be visually attractive ... Membrane Structural Biology passes this test with flying colours; it is full of well-chosen colour figures, beautifully reproduced ... few working on membranes would not find much to enjoy in the book. Perhaps the perfect gift for the membranologist in your family?'
Microbiology Today

"This book is great to read, its well-documented examples will leave a strong impression, and the presented straightforward explanations will help readers digest the complexity of the field."
Andreas Engel, Cleveland Center for Membrane & Structural Biology, Case Western Reserve University, Cleveland, Ohio for The Quarterly Review of Biology

About the Author
Professor Mary Luckey is a Professor in the Department of Chemistry and Biochemistry at San Francisco State University. She earned her Ph.D. in biochemistry at U.C. Berkeley with the first identification of an iron transport protein in the bacterial outer membrane. Her postdoctoral work demonstrated the specificity of the E. coli maltoporin in proteoliposomes. While continuing research on maltoporin structure and function, she has taught biochemistry for twenty-five years, including the graduate-level membrane biochemistry course that provided the impetus for this book.

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Selasa, 11 Juli 2017

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Download Ebook Pricing Strategy: Setting Price Levels, Managing Price Discounts and Establishing Price Structures

Download Ebook Pricing Strategy: Setting Price Levels, Managing Price Discounts and Establishing Price Structures

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Pricing Strategy: Setting Price Levels, Managing Price Discounts and Establishing Price Structures

Pricing Strategy: Setting Price Levels, Managing Price Discounts and Establishing Price Structures


Pricing Strategy: Setting Price Levels, Managing Price Discounts and Establishing Price Structures


Download Ebook Pricing Strategy: Setting Price Levels, Managing Price Discounts and Establishing Price Structures

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Pricing Strategy: Setting Price Levels, Managing Price Discounts and Establishing Price Structures

Review

"The book is the most comprehensive pricing strategy book currently available on the market. It explains conceptual pricing topics that can be readily understood and applied by managers setting and managing price." --Steve Shook, University of Idaho"The book not only covers the various aspects of strategic pricing, it also provides the necessary quantitative tools to determine the price levels. This book overcomes one of the key weaknesses of its competitor, Nagle and Holden's Strategy and Tactics of Pricing, i.e., not enough tools to arrive at prices." -- Praveen Kopalle, Tuck School of Business, Dartmouth College

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About the Author

Well-known in the industry as a thought leader in pricing, Dr. Tim Smith is Managing Principal of Wiglaf Pricing as well as Adjunct Professor of Marketing at DePaul University. Dr. Smith is a researcher, an instructor, and a consultant in pricing strategy. He is a regular presenter at THE Professional Pricing Society conferences, in both the United States and Europe. With hard-hitting, focused messages for executives, he regularly presents actions that lead to dynamic results. At Wiglaf Pricing, Dr. Smith provides strategic pricing support for globally leading firms such as Symantec, as well as a host of entrepreneurial firms and portfolio companies of private capital. Dr. Smith has developed his insights into pricing through past roles, including Chief Marketing Officer of ISB Development, a software subsidiary of Nonolet in Novosibirsk, Russia, and Business Development Manager of SPL WorldGroup, a software product and consulting firm. Dr. Smith began his career as a research scientist in quantum mechanics before his interest in strategy prompted him to pursue an MBA. His focus on pricing is a natural culmination of his deep love of math and his market orientation. Dr. Smith holds an MBA with High Honors in Strategy and Marketing from the University of Chicago GSB, a PhD in Physical Chemistry from the University of Chicago, a BS in Chemistry and Physics, and BA in Mathematics from Southern Methodist University. In addition to this text, he has authored another book on systematically growing revenue in business.

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Product details

Hardcover: 344 pages

Publisher: Cengage Learning; 1 edition (January 18, 2011)

Language: English

ISBN-10: 0538480882

ISBN-13: 978-0538480888

Product Dimensions:

8 x 0.7 x 10.1 inches

Shipping Weight: 1.4 pounds (View shipping rates and policies)

Average Customer Review:

3.9 out of 5 stars

12 customer reviews

Amazon Best Sellers Rank:

#979,819 in Books (See Top 100 in Books)

I first purchased this book about a year ago as I was beginning to re-engage in a B2B industry I had previously spent 20+ years in. Strategy is always an interesting topic, and inquisitive by nature I have always been intrigued by why firms, mine and others took the pricing actions that they did, so I bought the "textbook". Although as a textbook it is complete with exercises at the end of each chapter (and answer sets which are not available -ug), it is written at a level and with a style which makes it easily readable.The understanding of pricing strategies gained from reading this book, along with following the author Tim Smith through his work at his consulting company Wiglaf Pricing and their [...] has allowed me to reexamine my industry with renewed insight, and identify a path forward which is more explainable, well reasoned and sucessfully sustainable.I consider Pricing Strategy to be a must read for anyone serious about understanding the pricing side of a business. I highly recommend Pricing Strategy without reservation.

We heard about this book from the leading pricing professor in our local university (top 5 largest in the USA. We were concerned that it might be academic and difficult to use in practice.Our experience was just the opposite. We've now used this book to guide our company in setting pricing for new products and updated ones. We found the advice to be easy to follow and made a big difference in profitability.Highest recommendation for anyone launching a new company or new product.

Pros: The book covers just about every pricing topic that a reader could want...any many that a reader will never need. It also goes into the math behind the various strategies, but in a way that does not make it required reading to incorporate the strategies. In short, it is a great primer on pricing strategy and will allow the reader to go as deep as they want.Cons: I thought the book should go into a bit more detail on how to price in a competitive market. It's not that it did not cover this topic, it is more of the fact that this topic is probably more impactful than any of the other topics in the book in practice.

Way overpriced for what it is. Only purchased it because it was required for a class. Theories are not explained well and no examples are provided. I have tried to look stuff up in it and have not been able to do so - index is useless.

Product did what was needed, but the whole first part of book was highlighted and written in.

Amazing book. This is hands down the best general book on pricing on the market.

While I am somewhat biased as an associate of Tim Smith but this presentation is the best I have ever seen on the subject of strategic pricing. I have been teaching marketing as an adjunct professor in Chicago for 28 years and pricing is an integral part of my teaching curricula. This book takes the art and science of pricing and setting prices to an entire new level. It offers excellent perspective in pricing and theory and practice and offers the most complete presentation of pricing that I have ever seen.

This is a serious text on pricing. I have read a lot of pricing books and this is by far the best on the subject.

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Kamis, 06 Juli 2017

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Download PDF ExtractionBy Mandy Woodward

Download PDF ExtractionBy Mandy Woodward

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ExtractionBy Mandy Woodward

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ExtractionBy Mandy Woodward

Life is never easy for anyone, but for Lell, this was especially true. Living her whole life as an orphan, Lell figured she was destined for a normal life, dodging people's pity and evil looks from the old baker. Unfortunately, a normal life soon evaded her when she is captured by strange, red-cloaked men and brought to an underground maze, where she is subjected to cruel torture at the hands of someone she did not even know. Desolate and alone, Lell meets unlikely friends in a desperate attempt to survive the dark maze, all while trying to understand what is truly going on in her captor's twisted mind.

  • Sales Rank: #948579 in eBooks
  • Published on: 2014-12-08
  • Released on: 2014-12-08
  • Format: Kindle eBook

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Free Download Anthony Hopkins: The Authorised BiographyBy Quentin Falk

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Anthony Hopkins: The Authorised BiographyBy Quentin Falk

The biography of Anthony Hopkins, revised and updated to include coverage of all of the distinguished actor's films. It includes interviews with friends and family, along with a frank and revealing account of the life and stormy career of one of Britain's most famous stars.

  • Sales Rank: #6559250 in Books
  • Published on: 2000-05-04
  • Original language: English
  • Number of items: 1
  • Binding: Paperback
  • 322 pages

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